Netflix Latinoamérica2024
Netflix Atlas: The Robot That Landed in the Wrong Place
J.Lo's robot misses its landing zone and crashes through the roof of a Mexico City landmark to announce a live fan event.
The challenge
Announce a live fan event with a fake out-of-home that feels like a scene from the film and is believable at a real, recognizable venue.
The idea
Following the film's premise of robots falling from the sky, the piece shows street-level POVs of an object streaking across the sky with a smoke trail, a close-up of Toreo's roof, and the robot smashing through the beam-and-glass structure to land in the middle of the plaza in smoke and debris.
As the smoke clears, the robot poses with J.Lo next to a Netflix booth, joking that it landed in the wrong place.
My part
I directed and operated the motion capture for the robot's performance, and built the 3D VFX: the smoke trail and impact pyro, and the full RBD destruction of the beam-and-glass roof. I rendered passes in Unreal Engine and Houdini; final compositing was done by others.
Breakdown
- 01
Mocap
The robot's performance, captured and directed on set.
- 02
RBD destruction
The beam-and-glass roof, simulated piece by piece.
- 03
Pyro
Smoke trail and impact smoke.
- 04
Render
Passes in Unreal Engine and Houdini for compositing.
Outcome
Published on Netflix Latinoamérica's official account to drive attendance to the fan event with Jennifer Lopez at Parque Toreo, days before Atlas premiered on Netflix.
The challenge
Announce a live fan event with a fake out-of-home that feels like a scene from the film and is believable at a real, recognizable venue.
The idea
Following the film's premise of robots falling from the sky, the piece shows street-level POVs of an object streaking across the sky with a smoke trail, a close-up of Toreo's roof, and the robot smashing through the beam-and-glass structure to land in the middle of the plaza in smoke and debris.
As the smoke clears, the robot poses with J.Lo next to a Netflix booth, joking that it landed in the wrong place.
My part
I directed and operated the motion capture for the robot's performance, and built the 3D VFX: the smoke trail and impact pyro, and the full RBD destruction of the beam-and-glass roof. I rendered passes in Unreal Engine and Houdini; final compositing was done by others.
Breakdown
- 01
Mocap
The robot's performance, captured and directed on set.
- 02
RBD destruction
The beam-and-glass roof, simulated piece by piece.
- 03
Pyro
Smoke trail and impact smoke.
- 04
Render
Passes in Unreal Engine and Houdini for compositing.
Outcome
Published on Netflix Latinoamérica's official account to drive attendance to the fan event with Jennifer Lopez at Parque Toreo, days before Atlas premiered on Netflix.
Behind the scenes
Stack
Houdini · Unreal Engine · Motion capture
Credits
- Client
- Netflix Latinoamérica
- Production
- Realidad